Privacy Policy

About Us

We are Powerfull Technology Limited (referred to in this Privacy Policy as “Powerfull,” “we,” “us,” or “our”), a company dedicated to helping low-carbon technology providers in the UK enhance their sales process by leveraging smart meter energy data and AI-powered insights to demonstrate real energy savings to customers.

Company Name: Powerfull Technology Limited

Company Number: 14657025

Website: https://powerfull.tech/

Registered Office Address:: Flat 2, 4 Carrs Close, Dewsbury, England, WF13 4BW

ICO Registration reference: ZB879833

These providers include, but are not limited to:

  • Solar and battery installation companies

  • Suppliers of solar and battery products
  • Suppliers and installers of heat pumps
  • Suppliers and installers of EV chargers and EV charging stations
  • Financing companies that support the adoption of these low-carbon technologies

By integrating data-driven insights, we empower these providers to offer more transparent, personalised, and compelling value propositions to their customers in order to:

  • Validate savings by analysing real smart meter data
  • Improve sales conversions through transparency and customer trust
  • Optimise system sizing and pricing using AI-powered analytics
  • Enhance customer engagement with real-time insights

This Privacy Policy explains how we collect, process, and protect your personal data when you use our services or visit our website.

For the purpose of UK data protection laws, Powerfull acts as a Data Controller when determining how and why personal data is processed. In some cases, we also act as a Data Processor when handling data on behalf of Partner Companies and Project Sponsors.

Please read this Privacy Policy carefully to understand how we handle your personal data. If you have any questions, you can contact us at dpo@powerfull.tech.

What Personal Data Do We Collect?

We may collect and process one or more of the following categories of personal data about you, the company you represent, or your end customers who use our product.

  • Contact Data: Name, Address, Phone number, Email address, Business name and business website, Region and province for the postcode in the UK
  • Survey & Feedback Data: Responses to surveys and feedback that help us understand your business needs.
  • Technical Data : IP address, Website activity and interaction data.

  • Third-Party Source Data: We may obtain limited personal data from third-party platforms such as: Meta (Instagram, Facebook) Twitter (X), Google (including YouTube), LinkedIn, Other social networks or aggregator websites. This is limited to tracking whether you have clicked on one of our adverts displayed on these platforms.

  • Testimonial Data: Name, Company Name, Job title, Contents of your testimonial

  • Smart Metering Information: MPAN (Meter Point Administration Number), Electricity cost per kWh, Electricity usage data (kWh), Peak and off-peak usage patterns.

  • Household & Device Information: Appliance usage insights, Estimated household size, Energy efficiency levels.

  • Location & Grid Dependency: Smart meter ID or location, Percentage of dependency on the national grid

Why Do We Collect Personal Data, What Do We Do with It, and What Is Our Lawful Basis for Processing?

Powerfull Technology Limited processes your personal data for the following purposes:

Providing our services - If you or your company use our services, we collect your Contact Data and Business Name to provide access to our platform and services.

Lawful Basis of Processing: Legitimate interest – Necessary to provide the requested services to you or the company you represent.

Providing testimonials and promotions - If you agree to provide a testimonial, we process your Testimonial Data to promote our services.

Lawful Basis of Processing: Consent – You have the right to withdraw consent at any time.

Analysing electricity consumption - We collect Energy Consumption Data (e.g., kWh usage, peak/off-peak trends) to provide insights into energy savings.

Lawful Basis of Processing: Legitimate interest – Necessary to deliver data insights for solar energy solutions.

Analysing electricity consumption - We collect Energy Consumption Data (e.g., kWh usage, peak/off-peak trends) to provide insights into energy savings.

Lawful Basis of Processing: Legitimate interest – Necessary to provide the requested services to you or the company you represent.

Assessing household energy efficiency - We collect Household & Device Information (e.g., appliance usage, household size) to improve service recommendations.

Lawful Basis of Processing: Necessary for analysing energy consumption patterns.

Processing smart metering services - We process Smart Metering Information (MPAN numbers, usage data) to track energy consumption and optimise solar performance

Lawful Basis of Processing: Necessary for monitoring and improving energy efficiency.

Processing grid dependency - We process Location & Grid Dependency Data to assess reliance on the national grid.

Lawful Basis of Processing: Necessary for optimising renewable energy adoption.

Analysing user behaviour on our website - We analyse how you interact with our website to improve functionality and tailor product offerings.

Lawful Basis of Processing: You can adjust cookie settings to control analytics tracking.

Ensuring security and fraud prevention - We may analyse Technical Data (e.g., IP address, login history) to detect and prevent fraudulent activity.

Lawful Basis of Processing: Necessary to maintain security and prevent fraud.

Providing customer support - We process Survey & Feedback Data to improve user experience and respond to inquiries.

Lawful Basis of Processing: Necessary for improving services and addressing concerns.

Understanding business needs - We collect Survey & Feedback Data (e.g., responses to surveys) to understand customer pain points and improve offerings.

Lawful Basis of Processing: Necessary to tailor our services to meet business needs.

Compliance with legal and regulatory obligations - We process personal data to comply with applicable laws, including regulatory investigations.

Lawful Basis of Processing:   Necessary to comply with legal and regulatory requirements.

Do We Use Cookies?

Cookies are small text files that are stored on your device to improve your browsing experience. Our website uses cookies to improve your experience while you navigate through the website.

Out of these cookies, the cookies that are categorised as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyse and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing

Necessary Cookies

Essential for website functionality (e.g., security features). These do not store personal information

Non Necessary Cookies

Essential for website functionality (e.g., security features). These do not store personal information

Analytical Cookies

Track visitor interactions, such as bounce rate, traffic source, and page views.

Performance Cookies

Measure website performance to enhance user experience.

Advertisement Cookies

Deliver targeted ads based on user behaviour.

Managing Cookies

If you wish to delete or control cookies that are already stored on your device, you can refer to your browser's help and support area for instructions on how to locate the file or directory where cookies are stored.

More information on managing or deleting cookies is available at www.aboutcookies.org. Please note that by deleting or disabling cookies, you may not be able to access certain areas or features of our Website.

For opting out of third-party cookies related to behavioural advertising, please visit www.youronlinechoices.eu. Opting out does not mean you will no longer receive online advertising, but it will ensure that you no longer receive ads tailored to your web preferences and usage patterns. As a result, you may see more irrelevant ads.

By continuing to use our website you are agreeing to our use of Necessary cookies.

How Long Do We Keep Your Personal Data?

We will retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including meeting any legal or regulatory obligations.

To determine the appropriate retention period, we consider factors such as the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized access or disclosure, the purposes for which we process your data, and whether these purposes can be achieved through other means. Additionally, we take into account any relevant legal and regulatory requirements.

category

Retention Period

Reason

Contact Data: Name, Address, Phone number, Email address, Business name, Business website, Region, and Province for the postcode in the UK

1 year after last contact

To provide follow-up to questions or requests, and maintain communication regarding services.

Survey & Feedback Data: Responses to surveys and feedback that help us understand your business needs

2 year after last contact

To assess business needs, improve services, and ensure relevant offerings.

Technical Data: IP address, Website activity, and interaction data

8 months after last contact

To analyse and improve the functionality and performance of our website and services.

Third-Party Source Data: Limited personal data from third-party platforms such as Facebook, Twitter (X), Google (including YouTube), LinkedIn, other social networks, or aggregator websites

1 year after last contact

To track interactions with our advertisements and measure the effectiveness of marketing campaigns.

Testimonial Data: Name, Company Name, Job title, Contents of your testimonial

Indefinite, unless requested for removal

To showcase testimonials and feedback on our website or marketing materials.

Smart Metering Information: MPAN (Meter Point Administration Number), Electricity cost per kWh, Electricity usage data (kWh), Peak and off-peak usage patterns

13 months unless the user withdraws consent, no longer lives in that house or business, or deletes the account. Legitimate interest requested after 13 months.

To manage energy data and provide accurate billing and insights for energy consumption. After 13 months, legitimate interest will be sought from the user, and they must inform us via email at dpo@powerfull.tech to revoke access or do so directly on the platform.

Household & Device Information: Appliance usage insights, Estimated household size, Energy efficiency levels

13 months unless the user withdraws consent, no longer lives in that house or business, or deletes the account. Legitimate interest requested after 13 months.

To provide personalized energy-saving advice and insights. After 13 months, legitimate interest will be sought from the user, and they must inform us via email at dpo@powerfull.tech to revoke access or do so directly on the platform.

Location & Grid Dependency: Smart meter ID or location, Percentage of dependency on the national grid

13 months unless the user withdraws consent, no longer lives in that house or business, or deletes the account. Legitimate interest requested after 13 months.

To analyze grid dependency and help tailor energy solutions for optimal efficiency. After 13 months, legitimate interest will be sought from the user, and they must inform us via email at dpo@powerfull.tech to revoke access or do so directly on the platform.

How We Protect Your Personal Data

At Powerfull Technology Limited, we take the security of your personal data seriously and implement robust measures to prevent misuse, loss, unauthorized access, disclosure, or modification.

We are committed to safeguarding your information and have multiple layers of security in place, including:

  • Validate savings by analysing real smart meter data
  • Regular Staff Training – Ensuring our team is aware of best practices in data protection and cybersecurity.
  • Anonymization of Sensitive Data – Where possible, we anonymize personal data to reduce risk.
  • Strict Data Retention Policies – We retain data only for as long as necessary to fulfill its purpose, after which it is securely deleted or anonymized.
  • Penetration Testing – Regular cybersecurity and information management penetration tests to identify and address vulnerabilities before they can be exploited.

Disclosure of Your Information

We are Powerfull Technology Limited (referred to in this Privacy Policy as “Powerfull,” “we,” “us,” or “our”), a company dedicated to helping low-carbon technology providers in the UK enhance their sales process by leveraging smart meter energy data and AI-powered insights to demonstrate real energy savings to customers.

1. Third-Party Service Providers

To operate our business effectively, we rely on carefully selected third-party providers who assist us with services such as:

  • Payment processing
  • Smart energy meter access
  • AI inference and data modeling
  • Security and analytics
  • Email marketing
  • Customer relationship management (CRM)
  • Research services
  • IT infrastructure maintenance
  • Cloud data storage and management

Examples of such providers include:

  1. HubSpot – Used as our CRM tool to help us serve you better.
  2. Groq – Used as our AI inferencing platform.
  3. Octopus Energy – Used for smart meter energy data access for Octopus Energy customers only.
  4. XXX– Used for smart meter energy data access (consent from the end customer is managed by XXX).
  5. Amazon Web Services (AWS) – Used as our cloud infrastructure and services provider.
  6. MongoDB – Used as a cloud-based data repository for easy data access and retrieval.

These companies are only permitted to use your personal data to provide their services and are required to adhere to strict data protection standards.

2. Advertisers for Marketing Purposes

We may share your personal data with our advertising and social media partners (such as Meta (Facebook, Instagram) LinkedIn, and Twitter (X)) to deliver relevant advertisements about our services to you and others. This only occurs when you choose to engage with these platforms through our website.

3. Partner Companies and Project Sponsors

We may share your data with partner companies and project sponsors for opportunities to co-create, co-build, and co-sell innovative solutions in the low-carbon technology sector. These third parties will use your personal data for marketing or sales purposes on the basis of legitimate interest for using our platform.

These companies and sponsors may include:

  • Suppliers and installers of low-carbon technology products, such as: Solar installation companies, battery installation companies, suppliers and installers of heat pumps, Suppliers and installers of EV chargers and charging stations
  • Financing companies that provide funding for low-carbon technology products If you engage with companies and sponsors or use our Powerfull AI through our platform, those companies will see additional personal data you share with them. By sharing your data with these trusted partners, we aim to enhance collaboration in delivering affordable and accessible clean energy solutions.

4. Third Parties in the Event of a Corporate Transaction

If we sell or buy any business or assets, we may disclose your personal data to the prospective seller or buyer as part of the transaction process.

5. To Comply with Legal Requests

We may disclose or share your personal data if required to comply with legal or regulatory obligations, enforce our rights, or protect the rights of our partners, members, or users.

Your Rights

Cookies are small text files that are stored on your device to improve your browsing experience. Our website uses cookies to improve your experience while you navigate through the website.

Out of these cookies, the cookies that are categorised as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyse and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing

Access - You have the right to request access to the personal data we hold about you.

Correction - You can request that we correct or update any inaccurate or incomplete personal data.

Erasure - In certain circumstances, you may request that we delete your personal data where we no longer have a compelling reason to retain it.

Data Portability - You can request a copy of your personal data in a structured, commonly used, and machine-readable format if our processing is based on: your consent, the necessity of performing a contract you are a party to, or steps taken at your request before entering into a contract with us, and where processing is carried out by automated means.

Restriction & Objection - You have the right to object to or restrict our processing of your personal data in certain circumstances.

Direct Marketing - If we use your personal data for direct marketing purposes, you can request that we stop, and we will comply immediately.

Legitimate Interest - If we process your personal data based on legitimate interest, you can object to its use by explaining your particular situation, and we will review your request.

Automated Decision-Making - You have the right to object to decisions based solely on automated processing (including profiling) that produce legal effects or significantly affect you.

Lodging a Complaint - If you believe we have not handled your personal data appropriately, you have the right to file a complaint with the Information Commissioner’s Office (ICO).

To exercise any of these rights, including withdrawing your consent where applicable, please contact us at dpo@powerfull.tech

How to Make a Complaint

If you are unhappy with how we have handled your personal data, please contact our Data Protection Officer (DPO), Ifeanyi Ukwuoma, at dpo@powerfull.tech for data protection-related complaints.

If you are not satisfied with our response or believe our processing of your personal data does not comply with data protection laws, you have the right to file a complaint with the Information Commissioner’s Office (ICO):

Address: Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9
5AFTelephone: 0303 123 1113
Website:www.ico.org.uk

External Links

Our website and platform may contain links to third-party websites, plug-ins, or applications. If you follow a link to any of these external sites, please note that they have their own privacy policies, and we do not accept responsibility or liability for how they handle your personal data. We recommend reviewing their privacy policies before submitting any personal information.

Changes to Our Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page. If the changes are significant, we will notify you via email. Last updated: 30 March 2024 If you would like a copy of a previous version of this Privacy Policy, please contact us.

Last updated: 30 March 2024

If you would like a copy of a previous version of this Privacy Policy, please contact us.

Contact Us

For any questions or concerns regarding this Privacy Policy, please reach out to us at: dpo@powerfull.tech